Thoughts on Writing
11 curious questions for better writing – and better business
Whoever came up with the proverb, “curiosity killed the cat” got it all wrong. Curiosity isn’t something we should discourage. It’s something we...
How I went from HATING writing for my business to loving it
Does the idea of writing content for your website – or emails, online newsletters, blog, or brochures – make you feel just a wee bit queasy? Yeah......
Four simple words that will add powerful clarity to your writing
“Good prose should be transparent, like a window pane.” – George Orwell Have you ever stared at a string of words – all of which you know very well...
How I procrastinated my way into becoming a prolific writer
(And how you can, too!) A few Fridays ago, I did a word count on all the client projects I’d worked on that week. Turns out I’d written 25,738 words...
The Upward Motion of YES
(Or: “An Epiphany I Had about the Nature of Communication While Standing On My Head”) I was at my morning yoga class the other day, doing a...
My three new favourite FREE writing tools
(They probably aren't what you think...) You know that feeling when you sit down to write and it feels like your brain has been replaced by a herd...
Is your Muse playing hard to get?
Woo her back with these 24 fun creative writing prompts All right! It’s writing time! You’ve got the house or office to yourself, there’s a hot cup...
Words you will never see me write in my copy
Today I'd like to share 10 words & phrases that you will NEVER, EVER catch me using in my copy or content. Read on to discover what they are --...
What kind of Facebook poster are you — a seller, a teller, or a giver?
“Learn how to make massive amounts of money with your blog!” “Watch this video to learn how you can generate hundreds of leads a day and convert...
Wear your heart on your sleeve
Dear business owners on the Internet, Show us what you care about. Don’t hide your passion behind the slick veneer of professionalism Or emasculate...
Size Matters – Part II
How long should your emails, blog posts, and sales pages be? Last week I wrote a blog post about how important the size of your font, line lengths,...
Yes, size DOES matter. Here’s why.
When it comes to writing online, size matters. I’m not talking about the length of your emails, blog posts, or sales pages (I'll deal with those in...
