I’m Erin Whalen. Please consider my site as your go-to destination for inspiration, tools, and support on how to create unforgettable copy and content for your online audience.
I have 12+ years of experience providing content, copywriting, and consulting to businesses that want to go the extra distance to inspire and delight their customers.
My writing has helped generate millions of dollars in sales for my clients, who include game-changing start-ups, entrepreneurs, and best-selling authors, such as Jack Canfield, co-creator of Chicken Soup for the Soul and author of The Success Principles.
If you’re an ethical company, entrepreneur, or artist actively working to make the world a better place, I’d love to help you get your message out!
“I hired Erin to reinvent my website and create a Facebook page and Twitter presence for me. I’m delighted with the results. I now have a website I’m proud to direct people to, and my business is growing week to week! Thanks Erin – YOU ROCK!!”
Working with Erin takes all the anxiety around website content out of the picture. It’s crucial that your website not only has great design features that are easy to navigate but a voice that is consistent, interesting and captivating. Erin makes that happen. Simply put: she rocks the talk.
“Erin gave us invaluable consulting help when we were overhauling our website and advised us on how best to lay out our copy and content in a way that would generate the best response from our customers. Thanks so much, Erin – we’re so happy with our new site, and we’re getting great feedback from our clients as well!”
“Erin is not just an extremely talented copywriter, she is a highly skilled word maven you want on your team! Erin has the ability to identify your core message, which is the most critical piece of your marketing puzzle, and present it in such a way that turns your message into a magnet for your business… And to top it all off she is an absolute pleasure to work with!”
“Erin is a great writer who always exceeds my expectations. Not only is she a brilliant marketer, but her writing style is a breath of fresh air that has given new life to our campaigns. Each letter is so tightly crafted and well worded. The hooks are well thought out and our subscribers are responding like crazy!”
“Erin’s a rarity: A great writer with razor-sharp marketing skills! I’ve hired her over and over again, and she’s a real pleasure to deal with.”
“Erin is a true professional – knowledgeable, skilled and highly efficient. On top of that, she has a great attitude and is a pleasure to work with.”
“As a new author in today’s publishing world, I was hesitant (and inexperienced) to approach self-promotion and marketing of my books. Erin enthusiastically set me straight and quickly engineered a plan of action, short term and long term. With her snappy writing and savvy marketing know-how she set up a multi-faceted web presence. If you have the opportunity to work with Erin, do it!”
“I highly recommend Erin! Her expertise in writing compelling website and ebook copy created added value to the projects.”
“Erin so captured the essence of who I am and what I wanted to say. I was thrilled. She also saved me $$ by helping me understand what my needs were when using social media and to gain clarity of what direction to take my business and my website.”
Book your spot on my dance card
I am dedicated to providing maximum value to my clients, so I work only with a select few clients at a time. This means my dance card fills up fast. If you’d like me to help you create engaging content that makes your customers love you, reserve your spot in my schedule ASAP.
Email email@example.com to learn more.
A little bit more about me
I am a die-hard communications junkie with a passion for storytelling.
I began my writing career in 2000 as an educational writer creating content for teachers and students of all ages. A few years later, I got my first job as a professional copywriter and content developer.
Then, in 2008, my family and I moved from Vancouver to British Columbia’s beautiful Sunshine Coast.
Why? Because this is what it looks like:
When we moved to the Coast, I was working for a marketing company in Vancouver that graciously let me work from home. But they folded suddenly in 2010, leaving me with a difficult choice:
Find a job in the city and spend zero time with my two young boys from Monday to Friday – or go into business for myself?
Actually, the choice wasn’t difficult at all. There was no way I was leaving my boys. Just look at ‘em:
So I took the leap and started my own business.
Since then, I have been privileged to offer writing and consulting services to amazing clients who offer products or services that make the world better in some way.
It’s an honour to help them get their message out!
A self-confessed online junkie
I’ll admit it: I tend to be glued to my computer about 8-10 hours a day. (Monday to Friday – I take the weekends off. Mostly.)
If I’m not writing, I’m reading and researching the stories that rise above the digital noise and capture the world’s attention.
I’m obsessed with the Internet—not only as a communication tool, but also as an agent of change.
Now that almost everyone on the planet has access to so many people and such an unlimited amount of information, what are we going to do with that power?
Are we going to use it to work together – both people and businesses – to create a healthier, happier, more sustainable world?
I think we should. Don’t you?
8 notable things about me
Meet my fabulous friends
I draw on the resources of a talented pool of writers, editors, photographers, artists, strategists and graphic and web designers to help me create top-quality content for our clients.
Scroll over the images to learn more about my talented friends. I am so grateful to have them in my life!